Eriez® promoted John Blicha to Vice President, Global Marketing & Brand Management
Eriez® announced the promotion of John Blicha to Vice President, Global Marketing & Brand Management. Blicha will spearhead Eriez’ worldwide marketing and go-to-market sales strategies, according to President and CEO Lukas Guenthardt.
Guenthardt emphasizes that Blicha’s deep knowledge of Eriez’ many products, varied markets, and diverse cultures empower his team to craft and carry out effective initiatives that resonate with audiences and align with the company’s strategic objectives.
“During his time with Eriez, John has helped to grow the company's revenue and maximize its market share, while also improving the customer experience and elevating the Eriez brand on the worldwide stage,” says Guenthardt. He adds, “In his new role, John’s aptitude for change management and innovative approaches to marketing and sales strategies will further strengthen Eriez’ ability to design and deliver the right solutions to our global markets.”
Blicha holds two degrees from Indiana University of Pennsylvania: a Bachelor of Science in marketing and a Bachelor of Science in management. He earned a master’s degree in business administration from California University of Pennsylvania.
Gareth Meese promoted to Managing Director of Eriez-Europe
Meese began his career with Eriez as an Export Sales Engineer at the company's Cardiff operations. Over time, he progressed to various other roles within Eriez and served most recently as Regional Sales Director – EMEA, where he led Eriez’ strategic sales efforts for Europe, the Middle East, India, and Northern Africa.
According to Eric Nelson, Eriez Vice President, International Operations and Business Development, Meese will take on many new challenges as Managing Director of Eriez-Europe. “Gareth will focus on critical initiatives related to people development, process improvements, technology advancements, and the continued advancement of Eriez as a global solutions provider,” he says. Nelson adds, “Gareth’s exceptional ability to grow sales, combined with his proven expertise in motivating and mentoring his team, will be vital to the ongoing success of Eriez-Europe.”