Across Europe

Avery Dennison recycled PET (rPET) liners

The recent launch, by Avery Dennison, of a portfolio using recycled PET (rPET) liners has received another important boost, with four labelling constructions now available across Europe.

Georg Müller-Hof, vice president marketing LPM Europe, said that using post-consumer waste (PCW) to manufacture label liners represents a step change in sustainability:“Avery Dennison is focused on world sustainability improvements, which ultimately means ‘closing the loop’ and using post-consumer waste to create new products. These four new labelling materials not only use a liner with more than 30 % recycled PET bottle content, but they are also part of our CleanFlake and ClearCut portfolios – which offer important additional sustainability gains in their own right.”

Three CleanFlake materials are now available on a thin rPET23 liner. The ‘switchable’ CleanFlake adhesive is designed to separate cleanly from PET bottles during the recycling process so that contamination of PET flakes is avoided – an important factor in ensuring that recycled PET can be recycled rather than downcycled. A fourth material – a high clarity ClearCut PP50 TOP CLEAR-S7000-rPET23 construction – is considerably thinner than today’s market reference (PP60 with PET30), and offers high speed conversion and dispensing using the same thin rPET23 liner.

The rPET liner has been designed to convert in the same way as a conventional PET liner, with no noticeable differences in performance.

Müller-Hof said that more will follow: “We are committed to managing waste across the value chain – in line with our 2025 Sustainability Goals and to meet the needs of our customers. Moving forward, we look forward to introducing rPET liner in an expanded range of products, as well as offering products that contain recycled content and/or enable recycling of end use packaging.”

www.averydennison.com

Related articles:

PET Recycling industry installed capacity reviewed

78 PET recycling facilities located all over Europe were evaluated. The results point to a PET recycling capacity in Europe of 2.1 million tonnes for 2017. Of the total installed capacity in Europe...

more

Monomer Recycling Group launched – enhancing the circularity of PET

PET Monomer Recycling is innovative and new. It opens a completely new perspective on how to deal with the concerns about plastics and plastic waste. Bringing the PET bottles and food containers as...

more
Issue 2018-04

Circular Driven Economy Symposium launched

The Circular Driven Economy Symposium comes to London on Tuesday 18th and Wednesday 19th September 2018. This two-day event will address a number of key themes including legislation, opportunities for...

more

Establishing highly refined plastic packaging waste streams

Plastics Recyclers Europe releases guidance on quality sorting of plastic packaging Plastic packaging represents the biggest share of the European plastic demand1, and consequently, of the waste that...

more
Issue 2019-03 Extrupet increases capacity

2nd Starlinger PET recycling line

Extrupet’s PhoenixPET® plant, located in Wadeville just east of Johannesburg, converts more than 2.5 million PET bottles per day into high-quality flakes and pellets. Recycling activities at...

more